New and experienced sales leaders know that creating and redistributing sales territories can be a challenging task.
There are numerous factors to consider
– industries, geography, ideal customer profile, deal size, and more – and it’s not a one-time process.
If your team operates remotely, it could be even more complex.
So, how do you begin creating sales territories? How frequently should you reevaluate and redistribute them? Is it fair for the best reps to get the best books of business?
In this episode, Dave Osborne from Insightly and Brad Rosen from Sales Assembly discuss effective strategies for creating and maintaining a sales territory plan that is equitable and sets your sales team up for success.